T TEVIANA. The Effect of Brand Image, Store Atmosphere, and Visual Merchandising on Purchase Decision in Miniso Plaza Medan Fair. Jurnal Manajemen Bisnis Eka Prasetya Penelitian Ilmu Manajemen, [S. l.], v. 8, n. 2, p. 308–318, 2023. DOI: 10.47663/jmbep.v8i2.297. Disponível em: https://jurnal.eka-prasetya.ac.id/index.php/MBEP/article/view/297. Acesso em: 31 jul. 2026.